Thoughts

Page Builders vs. CMS: They Can’t Be Both

Page builders are page builders, not CMS systems.

A CMS needs to be tied to the builder using simple ACF fields. We utilize the builder to tailor designer patterns that clients can use throughout their site. The end result: they have a pattern library mapped to text,image and link fields they can identify.

The bottom line: clients want to seamlessly update content to their website and get back to their business, not to be distracted with a builder. Client sees text field, add text. Client see image field, add image. Done. Log out. And if the client can’t be bothered, it kicks back to us, it’s so easy an AM/PM can do it.